Snickers aired an ad during the Superbowl in which two guys accidentally kiss and then rip out a handful of chest hair in a manly response. It made me laugh when I saw it, and I thought it was clever. At no point during or after the commercial did I think, “Yea, they’re right. Homosexuals are wretched people!” or, “Wow! That totally reminded me that I wanted to beat the snot out of some gays!”
Well, apparently GLAAD (and a few other groups) think that some people will respond that way.
I’m one of those ‘crazy liberals’ that has the absurd notion that being gay doesn’t make you evil. And gay people should possibly even have the same rights as straight people (See: The Real Threat to Marriage). I in no way support gay bashing, but this is a little bit ridiculous. This commercial was funny. The guys looked and acted ridiculous, and if nothing else, I think the commercial was making fun of silly homophobes rather than encouraging hatred and discontent towards homosexuality.
Either way, I can’t see a stupid Snickers commercial leading to anti-gay rioting and acts of violence. If you want people to take your position seriously, you have to choose your battles wisely. You can’t go after every single thing and expect people to respect where you’re coming from. This reeks of the recent fiasco between the pork industry and a clever mother. In the end, the company realized they had made a mistake, and they corrected it. Unfortunately, people pay more attention to the wrong than the right in many cases. I think it’s obvious that I’m a supporter of GLAAD’s goals of equality, but I have lost a little respect for the people making PR decisions for their organization.
6 responses so far ↓
1 Druce // Feb 7, 2007 at 11:56 pm
good post buddy, but I have one question for you, why were you reading a site about breast feeding?
2 fergs // Feb 8, 2007 at 7:17 am
I was hungry.
3 druce // Feb 13, 2007 at 5:07 am
I ran across this site today: http://www.flickr.com/photos/52193924@N00/sets/72157594522219955/
it has some possible responses from snickers relating to the controversy.
4 ISO 9001 // Dec 5, 2010 at 4:40 pm
I love this blog. The post here has given me the desire to succeed. Thank you.
5 Solar China // Dec 20, 2010 at 11:20 pm
Really a good post.
6 Miscellaneous Category // Nov 24, 2011 at 1:31 pm
You have to pick your battles to be taken seriously? Although I don’t understand that title, since to me, all battles should be taken seriously, but wither way, I get the drift of this post. Yep, there will always be the sensitive ones out there striving for manipulations of the law, just as there will always be those “you violated my rights” type folks, as well. I’ll be glad when all this “gay stuff” passes and we move on to more important things.
I’m heterosexual and crave big booty sexy babes, but if you’re a homosexual that likes hairy men, so be it; just don’t try to touch my manpole or make sexual advances towards me, and everything should be fine. Why don’t more people see it that way?
A lot of the holy rollers are the ones who cause all this gay conflict anyway, with their “holier than thou” baloney of utter divine poppycock.
—Miscellaneous Category
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